Generic Role | Name for Role In Media | |
creators | scriptwriter, art, story, writers, reporters (Sunday, sports, society, beat, general assignment), editorial page writers, correspondents, wire services, syndicates, state capital correspondent, stringers, editorial artists, editorial cartoonist, Authors, art department, artists and designers, creative services, editorial services, photographers, audiovisual, creative services | |
consumers | audience, readers | |
selector/gatekeepers | casting, editors (-in-chief, managing, news, sports, copy, feature, wire, city, state, business, financial, real estate, women's, society, picture, entertainment, religion, education, science, Sunday), managing editors, procurement editors, programming directors, Managing editor, wire editor, city editor, assignment editor, program director, news director, editor, managing editor, article editor, departments editor, fiction editor, broadcast news director, artist and repertoire department, field scouts, media planning | |
publishers/producers | publishers, producers, executive producer | |
directors | director, cinematographer, floor manager, art directors | |
performers | talent, announcers, news reporters, newscasters | |
transcribers/recorders | audio engineers, recording studios/engineers, classifieds, photographers, rewrite | |
content editors | editing, translators, editors, proofreaders, copyreaders, fact checkers | |
advertisers | Advertizers, agencies, advertizing director | |
content integrators | film editor, layout, art and layout, tape editors, picture editing | |
reproducers | retail, production manager, composition engraving, stereotyping, press room, printers, equipment and materials manufacturers, print production | |
distributors/carriers | sales, distribution, circulation, distributors, rack jobbers, sales and distribution, circulation director, subscription manager, single-copy manager, fulfillment director | |
retailers | exhibition, retailers, sales | |
representatives/advocates | agents, advertizing, promotion, publicity, public relations, marketing, media relations, director of public relations, press relations, corporate communications, community relations, manager/agent, merchandizing, publicity and marketing, advertizing and merchandising, media campaigns, promotion, field representatives, station relations, publicity, press relations, public relations, sales promotion, legal, account executives | |
critics | critics (TV, movies, books, and theatre) | |
regulators | legal, contracts | |
investors | Ownership, Owners, financial backing, ownership | |
financial management | president, studio president, general managers, treasurer, studio controller, business manager, accounting, accounts, administration, personnel, finance, business managers, accounting, payroll, collections, personnel, employee relations, administrative, personnel, president, business accounting, administration, personnel, accounting, office management, account services | |
production support | set designers, makeup, wardrobe, electricians, painters, plumbers, carpenters, property masters, set dressers, art, act development, artist development, touring department, engineering, maintenence, crane operators, caterers, first-aid, copyboys, news assistants, telephone operators, help desk, librarians, music library, information retrieval, polling, research, editorial research |